General Overview on Pinnacle Pursuits Partnership, Program Operations, and Risk Management.
Pinnacle Pursuits Partnership with Loon Lake:
Pinnacle Pursuits is a leader in providing world-class outdoor adventure programs, leadership trainings, and award winning team-building events for both youth and corporate groups alike. They have served over 300,000 people locally and around the world.
For over 25 years, Pinnacle Pursuits has developed very strong partnerships with many destination camps and retreats centres, including UBC’s Loon Lake Lodge & Retreat Centre.
Onsite activities offered include low and high ropes challenge courses, rock-climbing, rappelling, archery, canoeing, orienteering and adventure races, raft-building, survival skills and other outdoor learning skills and activities, and interactive workshops. Clients include schools, youth groups, community organizations, various UBC departments, First Nations groups and prominent corporate groups.
With the installation of the high and low ropes challenge course, and climbing wall, as well as facilitating a diverse range of other activities, Pinnacle Pursuits relationship with Loon Lake and its ongoing customer base has always been a very high priority and commitment for the company.
As requested, the documents below include additional information about Pinnacle Pursuits, Program Operations and Risk Management at Loon Lake:
About Pinnacle Pursuits in a Nutshell
Pinnacle Pursuits has become BC’s premier leader in the field of experiential education and adventure-based learning. Since 1997, we have worked with over 450 schools, organizations, and companies around the world, directly impacting over 300,000 people.
We are a full-service event consultation, facilitation and management company, designing and delivering award-winning outdoor learning experiences, experiential leadership programs and large-scale team-building events and adventures, locally and globally. We have built numerous partnerships with high profile outdoor camps, retreat centres, and destination properties for whom we have helped streamline event management systems and processes for creating safe and successful customer-centered experiences.
Clients include Fortune 500 companies, colleges and universities, schools, not-for-profit community groups, as well as Government, Indigenous and First Nations organizations.
Much of our success has been based on the integrity of our customer relationships, quality of program facilitation, careful event management, and alignment with our clients’ vision, values and business objectives.
Memberships & Affiliations include Association for Experiential Education (AEE), BC Camping Association (BCCA), Accreditation for Challenge Course Technology (ACCT), Business in Vancouver (BIV), Tourism Vancouver, Vancouver Board of Trade, & Chilliwack Chamber of Commerce. *In association with Camp Goodtimes, Pinnacle Pursuits activities at Loon Lake are accredited by the BCCA, the governing body that supports, promotes, equips and accredits camps in BC.
Our team at Pinnacle Pursuits has had the honour to receive many prominent awards locally and globally, including the Experiential Education Organization of the Year in Western Canada by the Association for Experiential Education. Jonathan, the owner, was a recipient of Business in Vancouver Top 40 under 40 (BIV40under40) and awarded the Experiential Educator of the Year in Canada by the Association for Experiential Education.
Why Choose Pinnacle Pursuits?
• 30+ years of industry experience
• Impeccable safety record
• Award-winning best business practises
• High-quality program design & delivery
• Top-notch staff, instruction & facilitation
• Exceptional customer & partner relationships
• Customizable program development
• Highest standards of risk management

















"I have been dealing with Pinnacle Pursuits for 20 years. They are professional and excellent at what they do. If you are looking for a group to do team building or to get your employees or students to test their limits in a safe, respectful, and professional environment, Pinnacle Pursuits are the ones to go with."
- David Blatherwick, Teacher, Glenbrook Middle School

“Without exception, we have always found the instructors to be friendly, approachable, confident and knowledgeable. The activities that they lead are highly creative and always have an underlying ‘life lesson’ that the students find engaging and thought provoking. All in all, Pinnacle Pursuits is an excellent organization that I would recommend to groups of all ages.”
- Nicola Ferguson, Principal, Mulgrave Independent School

“Since 1999, Jono and his team at Pinnacle Pursuits have helped design, build, market, and deliver memorable programs for over thousands of guests every year at Loon Lake Lodge and Retreat Centre in Maple Ridge. From high ropes, rock-climbing, archery, water activities, custom adventure races, cultural education, and corporate training events, they have maintained an impeccable safety record and client reputation. They have been an outstanding partner.”
- Paul Lawson, Director, Malcolm Knapp Research Forest

"Our people are now connected and see their potential...the element of adventure allows for change to happen. New leaders emerge and you see people in a completely different light as you shift out of the usual roles. It made a huge difference. Thank you Pinnacle!”
- Shauna Grinke, Nature's Path Organic Foods

"Pinnacle Pursuits is a great company doing amazing things to change people’s lives.”
– David MacKenzie, Camp Goodtimes, Canadian Cancer Society

“When it comes to innovative Team Building Events, Pinnacle Pursuits was the best we have ever worked with. They truly listened to our needs and were able to customize our event to fit our specific vision . . . Moments from the event are still referenced by the team on a daily basis. Highly recommended!”
- Dave Taylor, Leadership Development & Events Lead, Lululemon Athletica
Pinnacle Pursuits Youth Leadership & Team Building Events Video
Pinnacle Pursuits Corporate Events & Adventures Video
Meet the Team!
Led by an incredibly diverse team of positive and inspiring facilitators, mentors, educators, outdoor instructors, and specialized consultants, we ensure your project is professionally managed and result-focussed.


Meet, Jono, the President of Pinnacle Pursuits Owner – Let my 30 years of experience work for you!
Call or email me today to connect and learn more.
Phone: 604.876.7535
Email: [email protected]